OPPO officially unveiled its brand new flagship smartphones with the Reno Series, comprised of the OPPO Reno and the OPPO Reno 10x Zoom.
In a gathering of creative leaders, trendsetters, and tastemakers last June 19, 2019, OPPO Philippines officially launched the much-anticipated Reno series. Literally, a canvas brought to life by creativity, One Canvas Events Place in Makati City set the stage for the launch of the new flagship smartphone series, comprised of the OPPO Reno and the OPPO Reno 10x Zoom. The Reno was officially available locally in 500 select OPPO stores starting June 21 with an SRP of P26,990. The Reno 10x will be initially available in 100 select OPPO stores on July 1. The Reno 10x Zoom will retail for P45,990. The Reno series will be available through Globe, Smart, Lazada and select OPPO concept stores.
Local creative icons gather for OPPO Reno
The local music scene’s crowd favorite IV of Spades who was also present as official OPPO RENO brand ambassadors treated the attendees with a live show of their hit songs. Additionally, also present at the creative affair were The Reno Collective headliners: contemporary artist Dex Fernandez, film director Treb Monteras, photographer Magic Liwanag, plus fashion-forward sibling duo Daryl Chang and André Chang. The Reno Collective was curated to shed light on what the Reno series embodies and values: creative freedom and artistic expression, taking shape in all forms and aesthetics. The brand collaborated with many artists from different facets of art all housed under The Reno Collective to help bring to life the campaign’s vision – to spark creative inspiration.
At the event, notable artists Dex Fernandez and Treb Monteras unveiled their commissioned artworks depicting their own definition of creativity with the OPPO Reno series through a series of art installations that integrates the highlight features of the phone: 10x Hybrid Zoom, Wide Angle and Ultra Night Mode. The immersive art installations enabled the guests to test the different key features of the Reno 10x Zoom smartphone much to their delight.
A thrust in photography: bridging the creative gap from all focal points
Photography is the series’ main thrust, and is the most obvious tool for creativity and artistic expression. The lineup’s cameras are bound to defy limits: the Reno comes with a 48MP plus an additional 5MP PDAF; while the Reno 10x Zoom takes it a step further with OPPO’s first full-focal-length triple camera system featuring 48MP(IMX586), 8MP(wide angle), and 13MP(telephoto). The Reno 10x Zoom also features the much-talked about 10x hybrid zoom and 60x digital zoom – the first of its kind in the smartphone industry, allowing users to bridge any gap that limits their creativity.
Both units are also equipped with OPPO’s iconic Ultra Night Mode 2.0, Color Mapping, 4K video, and Dolby Atmos speakers. The Reno 10x Zoom is even accompanied with Audio 3D and Audio Zoom to capture rich and true-to-life audio output.
With larger AMOLED screens that completely do away with the notch, this series allows for a full panoramic and immersive view that makes the most of their screens – 6.6-inches and 6.4-inches on the Reno 10x Zoom and the Reno respectively. This notchless design innovation is made possible by the exquisite new pivot rising camera.
Creative inspiration delivered in peak performance
To defy any limits against creativity, the Reno series is powered to aid and inspire the creative soul in you. The Reno 10x Zoom delivers peak performance through its Snapdragon 855 chipset while the Reno runs on the Snapdragon 710. Both units carry 256GB ROM and feature VOOC 3.0 fast charging which allows low-voltage fast charging while gaming or streaming video, without emitting excess heat or limiting performance.
OPPO’s Reno series is a breakthrough in smartphone technology, indeed an innovation that allows OPPO to assert itself as a leader in the tech industry. Big things and new opportunities are bound to be made creatively with the OPPO Reno, opening a whole other world of artistic possibilities brought about by this ultimate creative tool and the newfound creative freedom it grants.
The OPPO Reno series will be available through Globe and Smart starting July. The Reno will be available through Home Credit at 0% interest in 9 and 12-month installment plans. The series will also be available via Metrobank at 0% interest with Reno payable in 12-months and Reno 10x Zoom in 24 months.